Posts Tagged ‘media

What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Tweet of the Week
Today’s my last day at Sun. I’ll miss it. Seems only fitting to end on a #haiku. Financial crisis/Stalled too many customers/CEO no more
Ahead Of Super Bowl, Museum Heads Trash-Talk : NPR
If you want to breath some fresh air into the [...]

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My weekly update of what’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Break Up Test
One of the funniest things I’ve seen all year. And from Bjorn Borg (he of the frozen tundra demeanor). In truth, this doesn’t really come from Bjorn. Actually, it’s from his underwear.
Building Web Reputation Systems: The Blog: [...]

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My weekly update of what’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Study: Half Of Ad Impressions, 95 Percent Of Clicks Fraudulent
This sounds pretty alarming at first, but for those using legitimate campaign evaluation methods, they’ll be able to identify the fraudsters quickly and cost effectively. It’s all about using the [...]

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My latest article for iMedia Communications.
Right before the end of the year, there was a strong backlash against marketing through social media channels. If you were working anywhere near social media, it was hard to miss: People said it doesn’t work. People said it doesn’t work as they’d like it to. And people said it [...]

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About this blog

There's so much digital marketing info flying around the web that sometimes it makes my brain hurt. This is where I process it, and you're welcome to join in.

  • Doug Schumacher: Exciting for sure. One area that I think has a lot of potential is not only showing me places around [...]
  • David Gillespie: Hey Doug, The thing I like about ForuSquare is it is also a front runner on the emerging wave of [...]
  • ken manning: I like how Yelp introduced the Monocle feature a few months back. It was an easter egg in their exis [...]
  • Doug Schumacher: Tom, You're dead on. The 'Anvil' case you mention is a perfect example of how entertainment prope [...]
  • Tom Richards: Hi Doug, Well written. I totally agree. Thanks for sharing this. A bit off topic but this got me [...]
View Doug Schumacher's profile on LinkedIn

Contact

doug at basement-inc dot com

Basement, Inc.

The interactive agency I founded, and where I spend a great deal of my time.

Basement-inc.com

Creativing

A social bookmarking site I launched that contains things interactive marketers should know in a post-Web 2.0 world.


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