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	<title>doug schumacher &#187; branding</title>
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	<description>Things that make me go "Hmmm"</description>
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		<title>doug schumacher &#187; branding</title>
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	<itunes:summary>Things that make me go "Hmmm"</itunes:summary>
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	<itunes:category text="Society &amp; Culture" />
	<itunes:author>doug schumacher</itunes:author>
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		<itunes:name>doug schumacher</itunes:name>
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		<title>Creativing  ::  Conan O&#8217;Brien&#8217;s tweet, Social media pushes the &#8216;cuddle&#8217; button, and Web 3.0?</title>
		<link>http://www.dougschumacher.com/2010/06/25/creativing-conan-obriens-tweet-social-media-pushes-the-cuddle-button-and-web-3-0/</link>
		<comments>http://www.dougschumacher.com/2010/06/25/creativing-conan-obriens-tweet-social-media-pushes-the-cuddle-button-and-web-3-0/#comments</comments>
		<pubDate>Fri, 25 Jun 2010 22:23:15 +0000</pubDate>
		<dc:creator>Doug Schumacher</dc:creator>
				<category><![CDATA[Fascinating]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[ar]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[campaigns]]></category>
		<category><![CDATA[contentdev]]></category>
		<category><![CDATA[creative]]></category>
		<category><![CDATA[foursquare]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[social]]></category>
		<category><![CDATA[tech]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[ugc]]></category>

		<guid isPermaLink="false">http://www.dougschumacher.com/?p=701</guid>
		<description><![CDATA[What’s going on in new media marketing, pulled from social bookmarking site Creativing.com: Tweet of the Week &#8211; Conan O&#8217;Brien 11 years between “Toy Story’s” and 7 months between “Twilight’s.” By that measure, the “Jonah Hex” sequel should be out in 3 days. Virgin Gives Free Tickets to &#8216;Influencial&#8217; Tweeters &#8211; MarketingVOX If you&#8217;re into the [...]]]></description>
		<wfw:commentRss>http://www.dougschumacher.com/2010/06/25/creativing-conan-obriens-tweet-social-media-pushes-the-cuddle-button-and-web-3-0/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Creativing  ::  Facebook plugins overview, Personalization gone extreme, and crowdsourcing crime fighting</title>
		<link>http://www.dougschumacher.com/2010/05/07/creativing-facebook-plugins-overview-personalization-gone-extreme-and-crowdsourcing-crime-fighting/</link>
		<comments>http://www.dougschumacher.com/2010/05/07/creativing-facebook-plugins-overview-personalization-gone-extreme-and-crowdsourcing-crime-fighting/#comments</comments>
		<pubDate>Fri, 07 May 2010 18:41:23 +0000</pubDate>
		<dc:creator>Doug Schumacher</dc:creator>
				<category><![CDATA[Fascinating]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[personalization]]></category>
		<category><![CDATA[social]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[ugc]]></category>

		<guid isPermaLink="false">http://www.dougschumacher.com/?p=551</guid>
		<description><![CDATA[Tweet of the Week Just geeked out about iPads with some SF policemen. Man I love this city. McDonald&#8217;s to Use Facebook&#8217;s Upcoming Location Feature &#8211; Advertising Age Facebook offering location based technology was inevitable, and it will be interesting to see how this further shapes the war between Facebook and Twitter. The bomb drop [...]]]></description>
		<wfw:commentRss>http://www.dougschumacher.com/2010/05/07/creativing-facebook-plugins-overview-personalization-gone-extreme-and-crowdsourcing-crime-fighting/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Creativing  ::  Na&#8217;vi seen at the mall, Facebook&#8217;s threat of dominance, and Twitter&#8217;s new capabilities</title>
		<link>http://www.dougschumacher.com/2010/04/23/creativing-navi-seen-at-the-mall-facebooks-threat-of-dominance-and-twitters-new-capabilities/</link>
		<comments>http://www.dougschumacher.com/2010/04/23/creativing-navi-seen-at-the-mall-facebooks-threat-of-dominance-and-twitters-new-capabilities/#comments</comments>
		<pubDate>Fri, 23 Apr 2010 23:05:42 +0000</pubDate>
		<dc:creator>Doug Schumacher</dc:creator>
				<category><![CDATA[Fascinating]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[social]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.dougschumacher.com/?p=543</guid>
		<description><![CDATA[Tweet of the Week Project Virgle was an April Fools joke but Sir Richard is discussing Google/Virgin collaborations with humor. Facial Recognition Software Turns Shoppers into Na&#8217;vi Avatars &#8211; MarketingVOX I really like how they&#8217;ve taken an idea that could have easily been applied to an app, and placed it in the middle of one [...]]]></description>
		<wfw:commentRss>http://www.dougschumacher.com/2010/04/23/creativing-navi-seen-at-the-mall-facebooks-threat-of-dominance-and-twitters-new-capabilities/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Creativing  ::  iPhone&#8217;s mobile ad platform, Facebook is #1, and Farmville has peanuts for profits</title>
		<link>http://www.dougschumacher.com/2010/04/09/creativing-iphones-mobile-ad-platform-facebook-is-1-and-farmville-has-peanuts-for-profits/</link>
		<comments>http://www.dougschumacher.com/2010/04/09/creativing-iphones-mobile-ad-platform-facebook-is-1-and-farmville-has-peanuts-for-profits/#comments</comments>
		<pubDate>Fri, 09 Apr 2010 19:46:25 +0000</pubDate>
		<dc:creator>Doug Schumacher</dc:creator>
				<category><![CDATA[Fascinating]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[data]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[paidmedia]]></category>
		<category><![CDATA[social]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://www.dougschumacher.com/?p=531</guid>
		<description><![CDATA[What’s going on in new media marketing, pulled from social bookmarking site Creativing.com: Tweet of the Week I&#8217;m kind of sad that @BarackObama isn&#8217;t having more fun with Twitter. I&#8217;d like to see him retweet a Kardashian. iPhone 4.0 OS&#8217;s iAd Ad Platform Jump straight down to the iAd section. While it makes business sense [...]]]></description>
		<wfw:commentRss>http://www.dougschumacher.com/2010/04/09/creativing-iphones-mobile-ad-platform-facebook-is-1-and-farmville-has-peanuts-for-profits/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Creativing  ::  Tweet of the Week, Museum&#8217;s engage in trash talk, and the 10 greatest YouTube mashups</title>
		<link>http://www.dougschumacher.com/2010/02/05/creativing-tweet-of-the-week-museums-engage-in-trash-talk-and-the-10-greatest-youtube-mashups/</link>
		<comments>http://www.dougschumacher.com/2010/02/05/creativing-tweet-of-the-week-museums-engage-in-trash-talk-and-the-10-greatest-youtube-mashups/#comments</comments>
		<pubDate>Fri, 05 Feb 2010 19:00:57 +0000</pubDate>
		<dc:creator>Doug Schumacher</dc:creator>
				<category><![CDATA[Fascinating]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[social]]></category>
		<category><![CDATA[socialmedia]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[youtube]]></category>

		<guid isPermaLink="false">http://www.dougschumacher.com/?p=487</guid>
		<description><![CDATA[What’s going on in new media marketing, pulled from social bookmarking site Creativing.com: Tweet of the Week Today&#8217;s my last day at Sun. I&#8217;ll miss it. Seems only fitting to end on a #haiku. Financial crisis/Stalled too many customers/CEO no more Ahead Of Super Bowl, Museum Heads Trash-Talk : NPR If you want to breath some [...]]]></description>
		<wfw:commentRss>http://www.dougschumacher.com/2010/02/05/creativing-tweet-of-the-week-museums-engage-in-trash-talk-and-the-10-greatest-youtube-mashups/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Creativing  ::  Google Google and more Google, a restaurant does brand experience, and Guitar Hero for the holidays</title>
		<link>http://www.dougschumacher.com/2009/12/19/creativing-google-google-and-more-google-a-restaurant-does-brand-experience-and-guitar-hero-for-the-holidays/</link>
		<comments>http://www.dougschumacher.com/2009/12/19/creativing-google-google-and-more-google-a-restaurant-does-brand-experience-and-guitar-hero-for-the-holidays/#comments</comments>
		<pubDate>Sat, 19 Dec 2009 19:05:19 +0000</pubDate>
		<dc:creator>Doug Schumacher</dc:creator>
				<category><![CDATA[Fascinating]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[gaming]]></category>
		<category><![CDATA[google]]></category>

		<guid isPermaLink="false">http://www.dougschumacher.com/?p=417</guid>
		<description><![CDATA[What’s going on in new media marketing, pulled from social bookmarking site Creativing.com: Google Chrome promotional videos Fantastic videos from the Chrome campaign in the UK. It&#8217;s great to see Google doing something different from their homespun Wave video approach. This is real artistry. Ultimate Guitar Hero Experience It&#8217;s amazing what happens when you take [...]]]></description>
		<wfw:commentRss>http://www.dougschumacher.com/2009/12/19/creativing-google-google-and-more-google-a-restaurant-does-brand-experience-and-guitar-hero-for-the-holidays/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Creativing  ::  Insta-branding, the future of books, an alternate awards show (finally), and Yahoo goes a little more social</title>
		<link>http://www.dougschumacher.com/2009/12/04/creativing-insta-branding-the-future-of-books-an-alternate-awards-show-finally-and-yahoo-goes-a-little-more-social/</link>
		<comments>http://www.dougschumacher.com/2009/12/04/creativing-insta-branding-the-future-of-books-an-alternate-awards-show-finally-and-yahoo-goes-a-little-more-social/#comments</comments>
		<pubDate>Fri, 04 Dec 2009 21:14:27 +0000</pubDate>
		<dc:creator>Doug Schumacher</dc:creator>
				<category><![CDATA[Fascinating]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[facebookconnect]]></category>
		<category><![CDATA[photography]]></category>
		<category><![CDATA[yahoo]]></category>

		<guid isPermaLink="false">http://www.dougschumacher.com/?p=401</guid>
		<description><![CDATA[What’s going on in new media marketing, pulled from social bookmarking site Creativing.com: Ramparts Magazine: A Bomb in Every Issue &#8211; KCRW&#8217;s Politics of Culture Fascinating podcast on 60s magazine Ramparts, which went from a Catholic literary quarterly to seminal left-wing publication. Jan Wenner worked there before launching Rolling Stone. So did the founder of [...]]]></description>
		<wfw:commentRss>http://www.dougschumacher.com/2009/12/04/creativing-insta-branding-the-future-of-books-an-alternate-awards-show-finally-and-yahoo-goes-a-little-more-social/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Creativing  ::  A breakup test from Bjorn Borg, the problem with Web reputation systems, and iPhone app development gets easier</title>
		<link>http://www.dougschumacher.com/2009/10/10/creativing-a-breakup-test-from-bjorn-borg-the-problem-with-web-reputation-systems-and-iphone-app-development-gets-easier/</link>
		<comments>http://www.dougschumacher.com/2009/10/10/creativing-a-breakup-test-from-bjorn-borg-the-problem-with-web-reputation-systems-and-iphone-app-development-gets-easier/#comments</comments>
		<pubDate>Sat, 10 Oct 2009 21:21:19 +0000</pubDate>
		<dc:creator>Doug Schumacher</dc:creator>
				<category><![CDATA[Fascinating]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[humor]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[tool]]></category>
		<category><![CDATA[tv]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.dougschumacher.com/?p=283</guid>
		<description><![CDATA[My weekly update of what’s going on in new media marketing, pulled from social bookmarking site Creativing.com: Break Up Test One of the funniest things I&#8217;ve seen all year. And from Bjorn Borg (he of the frozen tundra demeanor). In truth, this doesn&#8217;t really come from Bjorn. Actually, it&#8217;s from his underwear. Building Web Reputation [...]]]></description>
		<wfw:commentRss>http://www.dougschumacher.com/2009/10/10/creativing-a-breakup-test-from-bjorn-borg-the-problem-with-web-reputation-systems-and-iphone-app-development-gets-easier/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The next five years</title>
		<link>http://www.dougschumacher.com/2009/04/28/the-next-five-years/</link>
		<comments>http://www.dougschumacher.com/2009/04/28/the-next-five-years/#comments</comments>
		<pubDate>Tue, 28 Apr 2009 16:47:28 +0000</pubDate>
		<dc:creator>Doug Schumacher</dc:creator>
				<category><![CDATA[Fascinating]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[economy]]></category>
		<category><![CDATA[strategy]]></category>

		<guid isPermaLink="false">http://www.dougschumacher.com/?p=78</guid>
		<description><![CDATA[There could be a reason that the legendary centers of the markets (Wall St) and marketing (Madison Ave) are, amid this entire planet, located only a few miles apart. And they may be even closer, emotionally. What I&#8217;ve noticed recently is that the various economists, financial writers, and stock analysts I read are all starting [...]]]></description>
		<wfw:commentRss>http://www.dougschumacher.com/2009/04/28/the-next-five-years/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How social media can resurrect your brand&#8217;s reputation</title>
		<link>http://www.dougschumacher.com/2009/04/14/how-social-media-can-resurrect-your-brands-reputation/</link>
		<comments>http://www.dougschumacher.com/2009/04/14/how-social-media-can-resurrect-your-brands-reputation/#comments</comments>
		<pubDate>Wed, 15 Apr 2009 01:55:25 +0000</pubDate>
		<dc:creator>MemeRunner</dc:creator>
				<category><![CDATA[Fascinating]]></category>
		<category><![CDATA[articles]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[socialmedia]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.dougschumacher.com/?p=41</guid>
		<description><![CDATA[My latest article just came out on iMedia Connection. Recently on NPR&#8217;s Morning Edition, host Renee Montagne interviewed 20-plus year auto-exec-turned-industry-analyst Jim Harbour (to Jim&#8217;s credit, &#8220;industry analysis&#8221; must be the only growth sector in the U.S. auto industry for the past couple years). Montagne was quizzing Harbour on the problems the auto industry is [...]]]></description>
		<wfw:commentRss>http://www.dougschumacher.com/2009/04/14/how-social-media-can-resurrect-your-brands-reputation/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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