Posts Tagged ‘branding

What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Tweet of the Week
Today’s my last day at Sun. I’ll miss it. Seems only fitting to end on a #haiku. Financial crisis/Stalled too many customers/CEO no more
Ahead Of Super Bowl, Museum Heads Trash-Talk : NPR
If you want to breath some fresh air into the [...]

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What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Google Chrome promotional videos
Fantastic videos from the Chrome campaign in the UK. It’s great to see Google doing something different from their homespun Wave video approach. This is real artistry.
Ultimate Guitar Hero Experience
It’s amazing what happens when you take a cultural phenomenon [...]

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What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Ramparts Magazine: A Bomb in Every Issue – KCRW’s Politics of Culture
Fascinating podcast on 60s magazine Ramparts, which went from a Catholic literary quarterly to seminal left-wing publication. Jan Wenner worked there before launching Rolling Stone. So did the founder of Mother Jones. [...]

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My weekly update of what’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Break Up Test
One of the funniest things I’ve seen all year. And from Bjorn Borg (he of the frozen tundra demeanor). In truth, this doesn’t really come from Bjorn. Actually, it’s from his underwear.
Building Web Reputation Systems: The Blog: [...]

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There could be a reason that the legendary centers of the markets (Wall St) and marketing (Madison Ave) are, amid this entire planet, located only a few miles apart. And they may be even closer, emotionally.
What I’ve noticed recently is that the various economists, financial writers, and stock analysts I read are all starting to [...]

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My latest article just came out on iMedia Connection.
Recently on NPR’s Morning Edition, host Renee Montagne interviewed 20-plus year auto-exec-turned-industry-analyst Jim Harbour (to Jim’s credit, “industry analysis” must be the only growth sector in the U.S. auto industry for the past couple years). Montagne was quizzing Harbour on the problems the auto industry is facing.
Here’s [...]

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About this blog

There's so much digital marketing info flying around the web that sometimes it makes my brain hurt. This is where I process it, and you're welcome to join in.

  • Doug Schumacher: Exciting for sure. One area that I think has a lot of potential is not only showing me places around [...]
  • David Gillespie: Hey Doug, The thing I like about ForuSquare is it is also a front runner on the emerging wave of [...]
  • ken manning: I like how Yelp introduced the Monocle feature a few months back. It was an easter egg in their exis [...]
  • Doug Schumacher: Tom, You're dead on. The 'Anvil' case you mention is a perfect example of how entertainment prope [...]
  • Tom Richards: Hi Doug, Well written. I totally agree. Thanks for sharing this. A bit off topic but this got me [...]
View Doug Schumacher's profile on LinkedIn

Contact

doug at basement-inc dot com

Basement, Inc.

The interactive agency I founded, and where I spend a great deal of my time.

Basement-inc.com

Creativing

A social bookmarking site I launched that contains things interactive marketers should know in a post-Web 2.0 world.


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