doug schumacher
Things that make me go “Hmmm”
Archive for the ‘Fascinating’ Category
Creativing :: Free ebooks correlate to printed sales, Social media crisis lessons, and the first ChatRoulette campaign
In: Fascinating
5 Mar 2010What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Tweet of the Week
There are pretty much just two writer moods: “I am a GOD!” and “I suck!” Today, Minions, I am a GOD!
Free ebooks correlated with increased print-book sales – Boing Boing
A similar correlation has been shown in the music industry between [...]
Creativing :: The creepy addiction of Chatroulette, Foursquare’s real impact, and trouble ahead for online advertising
In: Fascinating
26 Feb 2010What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Tweet of the Week
I’ve been sitting in LA traffic so much today I wrote a pilot. I need a Final Draft app.
The Surreal World of Chatroulette – NYTimes.com
If you haven’t seen this site, check it out. Like the NY Times writer, I think [...]
- No Comments
- Tags: data, mobile, research, social, technology, websites
Creativing :: Tweet of the Week, the iPhone sandwich, and Facebook vs. Google
In: Fascinating
19 Feb 2010What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Tweet of the Week
PEW SURVEY: By 2012, every object in America will have its own Facebook page and an unnecessary laser pointer.
YouTube – iSandwich 4G
Found this pretty funny. Not sure I’d want to taste it, but it’s a visual treat. Wait until the [...]
Creativing :: Tweet of the Week, Pissed off at Google, and Foursquare goes for the gold
In: Fascinating
12 Feb 2010What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Tweet of the Week
if ($caffeinated) { echo ‘good morning!’; }
P&G Launches eStore to Test Marketing Concepts – MarketingVOX
I’m curious to see what this ‘lab’ looks like from a features and development angle. It’s clearly designed for nimbleness, which will only be a growing [...]
Creativing :: Tweet of the Week, Museum’s engage in trash talk, and the 10 greatest YouTube mashups
In: Fascinating
5 Feb 2010What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Tweet of the Week
Today’s my last day at Sun. I’ll miss it. Seems only fitting to end on a #haiku. Financial crisis/Stalled too many customers/CEO no more
Ahead Of Super Bowl, Museum Heads Trash-Talk : NPR
If you want to breath some fresh air into the [...]
Creativing :: Tweet of the Week, Fake Steve Jobs on the iPad, and Seth Godin taking his own medicine
In: Fascinating
29 Jan 2010What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Tweet of the Week
I like to imagine Jonathan Ive and James Dyson — tank-topped, schnapps-drunk, and enthusiastically slap-fighting over who’s fancier.
Official Google Blog: Search is getting more social
Sometimes a video is worth 1,000 blog posts. This one does a great job explaining the [...]
- No Comments
- Tags: apple, charity, fundraising, google, humor, social, socialmedia, strategy, twitter, video
Creativing :: Remarkable iPhone story from Haiti, Put yourself in a music video, and the future of mobile and social networks
In: Fascinating
22 Jan 2010What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Man Buried in Haiti Rubble Uses iPhone to Treat Wounds, Survive | Wired.com
Remarkable story about a documentary filmmaker caught in the Haiti earthquake and survived, in part due to a first aid app on his iPhone. Of course, this is as much about [...]
- No Comments
- Tags: iphone, mobile, newspapers, outsourcing, social, tool, ugc, video
Creativing :: Twitter for event marketing, Foursquare is serious gaming, and Minority Report here we come
In: Fascinating
15 Jan 2010What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Tweet of the Week
As CNN demonstrated it’s impact during the Gulf War, it’s tragic events like the Hattian earthquake that perhaps most demonstrate the power of Twitter. And it’s not Twitter per se, but rather the direct form of simple, [...]
- (2) Comments
- Tags: controversy, google, mobile, paidmedia, street view, twitter, video, youtube
Creativing :: iPhone AR helicopter, smartphones and ecommerce, and a look under the hood of any website
In: Fascinating
8 Jan 2010What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Tweet of the Week
This is a new feature I’m going to add to this column each week.
140 Characters How Twitter Was Born
Ran across this story from Dom Sagolla, one of the original team that created and launched Twitter. Note how, despite Twitter’s relatively simple [...]
- No Comments
- Tags: ar, augmentedreality, data, facebook, iphone, technology, twitter
Creativing :: Google Google and more Google, a restaurant does brand experience, and Guitar Hero for the holidays
In: Fascinating
19 Dec 2009
What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Google Chrome promotional videos
Fantastic videos from the Chrome campaign in the UK. It’s great to see Google doing something different from their homespun Wave video approach. This is real artistry.
Ultimate Guitar Hero Experience
It’s amazing what happens when you take a cultural phenomenon [...]
- No Comments
- Tags: branding, facebook, gaming, google
Creativing :: Holiday shopping madness video, social media gains advocates, and iPhone news
In: Fascinating
11 Dec 2009What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Chaos inside Walmart during Black Friday 2009 [VIDEO]
Absurd chaos going on here. You’d think a gun was fired. People in some parts of the world must see this and think this entire country is insane.
Frosty the Inappropriate Snowman Mashup Creates Controversey
The video this [...]
Creativing :: Insta-branding, the future of books, an alternate awards show (finally), and Yahoo goes a little more social
In: Fascinating
4 Dec 2009What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Ramparts Magazine: A Bomb in Every Issue – KCRW’s Politics of Culture
Fascinating podcast on 60s magazine Ramparts, which went from a Catholic literary quarterly to seminal left-wing publication. Jan Wenner worked there before launching Rolling Stone. So did the founder of Mother Jones. [...]
- No Comments
- Tags: branding, facebookconnect, photography, yahoo
Creativing :: Social gaming’s revenue model is working, Twitter tools and insights, and Facebook Page updates are generating responses
In: Fascinating
27 Nov 2009What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
The Goods May Be Virtual, but the Profit Is Real
Recently, I’ve posted a number of articles on this trend, and yet more reinforcement keeps popping up. This is a look at gaming, particularly social gaming. While the article doesn’t delve into it’s counterpart, [...]
- No Comments
- Tags: facebook, gaming, research, technology, twitter
Creativing :: New storytelling on the iPhone, Google Chrome shows some personality, and the Xbox goes social
In: Fascinating
20 Nov 2009What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
The PhoneBook – The future of interactive storytelling?
Perhaps iPhoneBook would be more accurate. A simple children’s story book concept for integrating the interactivity of an iPhone with a physical book. The big idea here is that one book could launch an endless stream [...]
If you’re interested in discovering any new marketing tools, especially if you work in the creative or communication fields, you might find some of these useful. I certainly have. The list includes Skitch, iPlotz, MeasureIt, and Kuler, to name a few.
And I’d love to have anyone turn around and scoop me on any new tools [...]
- No Comments
- Tags: creativity, tools
About this blog
There's so much digital marketing info flying around the web that sometimes it makes my brain hurt. This is where I process it, and you're welcome to join in.
- Doug Schumacher: Exciting for sure. One area that I think has a lot of potential is not only showing me places around [...]
- David Gillespie: Hey Doug, The thing I like about ForuSquare is it is also a front runner on the emerging wave of [...]
- ken manning: I like how Yelp introduced the Monocle feature a few months back. It was an easter egg in their exis [...]
- Doug Schumacher: Tom, You're dead on. The 'Anvil' case you mention is a perfect example of how entertainment prope [...]
- Tom Richards: Hi Doug, Well written. I totally agree. Thanks for sharing this. A bit off topic but this got me [...]
- Creativing :: Free ebooks correlate to printed sales, Social media crisis lessons, and the first ChatRoulette campaign
- Creativing :: The creepy addiction of Chatroulette, Foursquare’s real impact, and trouble ahead for online advertising
- Creativing :: Tweet of the Week, the iPhone sandwich, and Facebook vs. Google
- Creativing :: Tweet of the Week, Pissed off at Google, and Foursquare goes for the gold
- Creativing :: Tweet of the Week, Museum’s engage in trash talk, and the 10 greatest YouTube mashups
- Creativing :: Tweet of the Week, Fake Steve Jobs on the iPad, and Seth Godin taking his own medicine
- Creativing :: Remarkable iPhone story from Haiti, Put yourself in a music video, and the future of mobile and social networks
- Creativing :: Twitter for event marketing, Foursquare is serious gaming, and Minority Report here we come
- Creativing :: iPhone AR helicopter, smartphones and ecommerce, and a look under the hood of any website
- Creativing :: Google Google and more Google, a restaurant does brand experience, and Guitar Hero for the holidays
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