Archive for the ‘Fascinating’ Category

What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Tweet of the Week
There are pretty much just two writer moods: “I am a GOD!” and “I suck!” Today, Minions, I am a GOD!
Free ebooks correlated with increased print-book sales – Boing Boing
A similar correlation has been shown in the music industry between [...]

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What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Tweet of the Week
I’ve been sitting in LA traffic so much today I wrote a pilot. I need a Final Draft app.
The Surreal World of Chatroulette – NYTimes.com
If you haven’t seen this site, check it out. Like the NY Times writer, I think [...]

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What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Tweet of the Week
PEW SURVEY: By 2012, every object in America will have its own Facebook page and an unnecessary laser pointer.
YouTube – iSandwich 4G
Found this pretty funny. Not sure I’d want to taste it, but it’s a visual treat. Wait until the [...]

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What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Tweet of the Week
if ($caffeinated) { echo ‘good morning!’; }
P&G Launches eStore to Test Marketing Concepts – MarketingVOX
I’m curious to see what this ‘lab’ looks like from a features and development angle. It’s clearly designed for nimbleness, which will only be a growing [...]

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What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Tweet of the Week
Today’s my last day at Sun. I’ll miss it. Seems only fitting to end on a #haiku. Financial crisis/Stalled too many customers/CEO no more
Ahead Of Super Bowl, Museum Heads Trash-Talk : NPR
If you want to breath some fresh air into the [...]

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What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Tweet of the Week
I like to imagine Jonathan Ive and James Dyson — tank-topped, schnapps-drunk, and enthusiastically slap-fighting over who’s fancier.
Official Google Blog: Search is getting more social
Sometimes a video is worth 1,000 blog posts. This one does a great job explaining the [...]

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What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Man Buried in Haiti Rubble Uses iPhone to Treat Wounds, Survive | Wired.com
Remarkable story about a documentary filmmaker caught in the Haiti earthquake and survived, in part due to a first aid app on his iPhone. Of course, this is as much about [...]

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What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Tweet of the Week
As CNN demonstrated it’s impact during the Gulf War, it’s tragic events like the Hattian earthquake that perhaps most demonstrate the power of Twitter. And it’s not Twitter per se, but rather the direct form of simple, [...]

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What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Tweet of the Week
This is a new feature I’m going to add to this column each week.
140 Characters How Twitter Was Born
Ran across this story from Dom Sagolla, one of the original team that created and launched Twitter. Note how, despite Twitter’s relatively simple [...]

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What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Google Chrome promotional videos
Fantastic videos from the Chrome campaign in the UK. It’s great to see Google doing something different from their homespun Wave video approach. This is real artistry.
Ultimate Guitar Hero Experience
It’s amazing what happens when you take a cultural phenomenon [...]

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What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Chaos inside Walmart during Black Friday 2009 [VIDEO]
Absurd chaos going on here. You’d think a gun was fired. People in some parts of the world must see this and think this entire country is insane.
Frosty the Inappropriate Snowman Mashup Creates Controversey
The video this [...]

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What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
Ramparts Magazine: A Bomb in Every Issue – KCRW’s Politics of Culture
Fascinating podcast on 60s magazine Ramparts, which went from a Catholic literary quarterly to seminal left-wing publication. Jan Wenner worked there before launching Rolling Stone. So did the founder of Mother Jones. [...]

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What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
The Goods May Be Virtual, but the Profit Is Real
Recently, I’ve posted a number of articles on this trend, and yet more reinforcement keeps popping up. This is a look at gaming, particularly social gaming. While the article doesn’t delve into it’s counterpart, [...]

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What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:
The PhoneBook – The future of interactive storytelling?
Perhaps iPhoneBook would be more accurate. A simple children’s story book concept for integrating the interactivity of an iPhone with a physical book. The big idea here is that one book could launch an endless stream [...]

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If you’re interested in discovering any new marketing tools, especially if you work in the creative or communication fields, you might find some of these useful. I certainly have. The list includes Skitch, iPlotz, MeasureIt, and Kuler, to name a few.
And I’d love to have anyone turn around and scoop me on any new tools [...]

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About this blog

There's so much digital marketing info flying around the web that sometimes it makes my brain hurt. This is where I process it, and you're welcome to join in.

  • Doug Schumacher: Exciting for sure. One area that I think has a lot of potential is not only showing me places around [...]
  • David Gillespie: Hey Doug, The thing I like about ForuSquare is it is also a front runner on the emerging wave of [...]
  • ken manning: I like how Yelp introduced the Monocle feature a few months back. It was an easter egg in their exis [...]
  • Doug Schumacher: Tom, You're dead on. The 'Anvil' case you mention is a perfect example of how entertainment prope [...]
  • Tom Richards: Hi Doug, Well written. I totally agree. Thanks for sharing this. A bit off topic but this got me [...]
View Doug Schumacher's profile on LinkedIn

Contact

doug at basement-inc dot com

Basement, Inc.

The interactive agency I founded, and where I spend a great deal of my time.

Basement-inc.com

Creativing

A social bookmarking site I launched that contains things interactive marketers should know in a post-Web 2.0 world.


Creativing.com

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