Creativing :: Tweet of the Week, Museum’s engage in trash talk, and the 10 greatest YouTube mashups

In: Fascinating

5 Feb 2010

What’s going on in new media marketing, pulled from social bookmarking site Creativing.com:

Tweet of the Week

Today’s my last day at Sun. I’ll miss it. Seems only fitting to end on a #haiku. Financial crisis/Stalled too many customers/CEO no more

Ahead Of Super Bowl, Museum Heads Trash-Talk : NPR

If you want to breath some fresh air into the brand personality of your museum, you probably couldn’t do much better than this. There’s both a transcript and the audio version. How often do you get to hear museum directors talking smack to each other (in jest, of course).

Augmented reality mirror picks makeup for the ladies (video) — Engadget

The first line says it all on this. “Ladies and rockers alike”. You could also add kids, Halloween celebrants, Mardi Gras, etc etc. While practical, this could have a lot of pure entertainment potential.

Facebook Could Eat the Web – The Steve Rubel Lifestream

With everyone talking about Google and Apple, Facebook continues to advance in ways that make a much deeper connection between our personal and commercial relationships. For a lot of people, Facebook is quickly becoming the most convenient place to do almost anything online. And that’s always been the best way to increase sales. The thing they’ll need to be concerned about? Losing consumer’s trust, in the form of scams. As we’ve already seen, it’s much easier to social-hack someone when you have them on a trusted platform where they’re sharing a lot of personal information.

AppSlappy 32: “The iPad Episode” « AppSlappy

These guys do a good job countering most of the iPad objections I’ve come across. I do think there’s still a big issue in it not having Flash, as so much rich online content is Flash based, and this device is about absorbing media more than anything.

Facebook Trends: Goodbye Doppelganger, Hello Urban Dictionary Week

Maybe we need a new category here, Facebook Trend of the Week.

So Long, And Thanks For All The Flash — FarukAt.eş

A compelling argument for the end of Flash, more from a business sense than whether or not Flash is a better experience. I have to agree where he talks about development times and universal access … two major factors for any marketing project. And IMO, it’s the marketers that made Flash, with their expansive microsites and ubiquitous Flash ads. But the key factor for Flash has always been ubiquity and impact. If those are gone, the marketers will be too.

Leaked “Lost” episode spurs surprising fan reaction – Yahoo! News

When the season premier was leaked to YouTube, the reaction was often ‘don’t ruin it for me’. While this will give the networks a sigh of relief, it’s also important to realize that Lost is one of only a couple of shows that could garner this type of reaction.

Top 10 YouTube Mashups of All Time

Because of its simple user experience, popularity, and open API structure, YouTube has always been a good way to showcase mashup capabilities. What’s interesting here is the scope of the mashups. From simplifying an already simple UX, to tracking videos like you might a stock on the NYSE.

Twitter / eMarketer: Stat of the day: 68% of on …

It’s been reported that email marketing is falling by the wayside for many heavy social media users. This stat certainly supports that idea.

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About this blog

There's so much digital marketing info flying around the web that sometimes it makes my brain hurt. This is where I process it, and you're welcome to join in.

  • Doug Schumacher: Exciting for sure. One area that I think has a lot of potential is not only showing me places around [...]
  • David Gillespie: Hey Doug, The thing I like about ForuSquare is it is also a front runner on the emerging wave of [...]
  • ken manning: I like how Yelp introduced the Monocle feature a few months back. It was an easter egg in their exis [...]
  • Doug Schumacher: Tom, You're dead on. The 'Anvil' case you mention is a perfect example of how entertainment prope [...]
  • Tom Richards: Hi Doug, Well written. I totally agree. Thanks for sharing this. A bit off topic but this got me [...]
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Basement, Inc.

The interactive agency I founded, and where I spend a great deal of my time.

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A social bookmarking site I launched that contains things interactive marketers should know in a post-Web 2.0 world.


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