Comments on: Creativing :: The first Augmented Reality app for the iPhone in US, multi-perspective storytelling on HBO, and a font that wants to lick you http://www.dougschumacher.com/2009/09/25/creativing-the-first-augmented-reality-app-for-the-iphone-in-us-multi-perspective-storytelling-on-hbo-and-a-font-that-wants-to-lick-you/ Things that make me go "Hmmm" Mon, 25 Jan 2010 16:42:36 -0800 hourly 1 http://wordpress.org/?v=3.0.1 By: ken manning http://www.dougschumacher.com/2009/09/25/creativing-the-first-augmented-reality-app-for-the-iphone-in-us-multi-perspective-storytelling-on-hbo-and-a-font-that-wants-to-lick-you/comment-page-1/#comment-541 ken manning Mon, 28 Sep 2009 15:38:06 +0000 http://www.dougschumacher.com/?p=258#comment-541 I like how Yelp introduced the Monocle feature a few months back. It was an easter egg in their existing iPhone app (someone told me this was the only way they could get around Apple, since AR apps were still off limits at that point). You had to fire-up the app, then shake the phone. The Monocle button then appeared where it is now. Too cool. In general, AR apps are making people realize: 'hey, mobile isn't just a small screen web page.' That's good. I think this pres, from my old co Razorfish, really nails the new thinking in an intelligible way: http://tinyurl.com/d73o77. [WORDPRESS HASHCASH] The poster sent us '0 which is not a hashcash value. I like how Yelp introduced the Monocle feature a few months back. It was an easter egg in their existing iPhone app (someone told me this was the only way they could get around Apple, since AR apps were still off limits at that point). You had to fire-up the app, then shake the phone. The Monocle button then appeared where it is now. Too cool.

In general, AR apps are making people realize: ‘hey, mobile isn’t just a small screen web page.’ That’s good. I think this pres, from my old co Razorfish, really nails the new thinking in an intelligible way: http://tinyurl.com/d73o77.

[WORDPRESS HASHCASH] The poster sent us ’0 which is not a hashcash value.

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